Atlanta Logistic Corporation and their partners SRDS and RTI provide logistics, freight and warehousing services to clients across the US and Canada.
Company type: Small business
Company size: 10 - 30 people
Developed 3 custom websites in just weeks
Required <4 hours of client time for requirements and feedback
Custom-built website
Fully managed hosting and maintenance
Bi-weekly task reporting
Engagement: <3 months (build), ongoing (support)
Budget: <$10k
Atlanta Logistics Corporation (ALC) and its partners SRDS and RTI faced a critical challenge: their online presence was outdated. With websites built over 15 years ago, they struggled to find a technology partner capable of meeting their specific requirements. These included automating their driver application process, creating a customized user experience with automated emails, and seamlessly integrating with their existing WMS/ERP system. The complexity of their needs, coupled with the desire for modern, attractive websites, had proven too challenging for previous potential partners.
Porter Software (PS) offered a comprehensive solution tailored to ALC's unique requirements. By leveraging our expertise in website development, no-code platforms, and system integrations, we provided a full-stack solution that addressed all of ALC's needs. Our streamlined onboarding process and rapid turnaround time ensured minimal disruption to ALC's operations while delivering maximum value.
Unlike basic website creators, PS specializes in complex, multi-faceted projects. Our ability to seamlessly integrate various technologies - including Webflow, Zapier and SendGrid - set us apart from competitors. We not only built modern websites but also automated key processes and integrated with existing systems, all while collaborating effectively with ALC's current IT management firm.
The project's success stemmed from PS's ability to deliver a holistic solution that went beyond simple website creation. By addressing ALC's specific pain points and leveraging our diverse technological expertise, we transformed their online presence. This project demonstrates PS's capacity to handle complex projects and deliver tailored solutions that drive real business value.
Opportunity: ALC and its partners relied heavily on referrals for new business but lacked a modern online presence to attract and engage potential clients. Their outdated websites failed to showcase their expertise and services effectively, potentially losing opportunities to competitors with more polished digital footprints.
Solution: PS developed sleek, modern websites for ALC and its partners using Webflow, a cutting-edge website builder. The new sites effectively highlighted their services, expertise, and industry experience. We ensured the designs were visually appealing, user-friendly, and optimized for search engines, significantly enhancing ALC's online visibility and professional image.
Opportunity: ALC's paper-based driver application process was time-consuming and inefficient, creating bottlenecks in their recruitment efforts and potentially deterring qualified candidates.
Solution: PS integrated a digital driver application directly into partner RTI's website using Jotform. This streamlined the application process, making it easier for potential drivers to apply and for RTI to manage applications. The automated system reduced processing time, improved data accuracy, and enhanced the overall candidate experience.
Opportunity: ALC wanted to improve their responsiveness to website inquiries but lacked an efficient system for managing and following up on leads generated through their online presence.
Solution: Leveraging Zapier and SendGrid, PS implemented an automated email system that sends customized responses to website visitors who submit contact forms. This solution ensures prompt, personalized communication with potential clients, enhancing ALC's professional image and improving lead nurturing. The system also integrates with their existing customer management tools, creating a seamless workflow for the sales team.
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